Gama Aviation is to rebrand its business aviation services subsidiaries Hangar8 and JetClub in a move designed to streamline the global operation under a unified identity.
“Moving towards a single brand allows us to deliver a recognisable service standard across the world,” says Gama chief marketing officer Duncan Daines.
“Strategically, this is important, as we believe the market requires scale, breadth and depth, driven through a singular focus that is unencumbered by managing multiple brands or service styles.” he adds.
JetClub was already part of the Hangar8 portfolio when 33-year-old Gama snapped up the UK charter and management company late last year.
Farnborough-headquartered Gama is one of the world’s largest business aviation service providers, with a global fleet of 145 aircraft.
Source: FlightGlobal.com
