All In Depth – Page 27
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Aviation roars into the 1920s
As Flight magazine marks its 110th anniversary, we look at the highlights of our second decade
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Flight International refresh – and our first decade
As Flight International celebrates its 110th anniversary, we mark this milestone with a series highlighting the evolution of the world’s “first aero weekly” through our 11 decades in print
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Accident inquiry reports from the second half of 2018
Accident reports issued during the second half of 2018
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Pilot-automation mismatch is still cause for concern
2018 saw a spike in air accidents but trends remain good
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Embraer's Praetor 600 flight test
Brazilian airframer Embraer will celebrate its 50th anniversary next year. Its first three decades were focused on military and civil transport offerings, but the beginning of the 21st Century saw it test the business jet market waters with the Legacy Executive, later renamed the Legacy 600.
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FLIGHT TEST: Airbus A350-1000 takes growth in its stride
When Airbus first set out back in 2004 to develop a new widebody under the A350 designation, it originally posited an upgraded version of the existing A330 twinjet. Having taken aim at the then-new Boeing 787, Airbus quickly realised that this derivative programme would be handicapped in the race against the Dreamliner – and went back to the drawing board.
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FLIGHT TEST: Bombardier Challenger 350
Bombardier launched its Challenger 300 in 1999 and defined the super-midsize market segment; we fly its successor
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SPECIAL REPORT: Social media as more than a tool for marketing
Given the rapidly evolving channels through which airlines can connect with their customers, developing a consistent strategy to maximise this opportunity can be problemtatic.
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Marketing special report: Going Viral
What does it take for a video campaign to be a runaway success - and can an airline really measure the impact of the ‘feel-good factor’ on its bottom line?
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Marketing special report: Social media
Airlines from around the globe are adopting social media marketing strategies to connect with passengers on a deeper level. Their aim: to create brand ambassadors for years to come
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Marketing special report: Airline websites
Can airlines still turn to the Internet to differentiate and gain a competitive advantage, or are all airline websites starting to look the same? Report by Brendan Sobie in Washington Over the past 15 years the Internet has clearly driven dramatic shifts in the airline industry. ...
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Marketing special report: The credit card trap
By Sandra Arnoult Credit card companies are reaping the benefits of increased online transactions, but airlines are studying the bill and calling for better terms as alternative forms of payment gain ground, writes Sandra Arnoult in Washington Using the Internet to book flights and purchase ancillary services has been a ...
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Marketing special: The perfect package
How can airlines package car hire, hotels and insurance on their websites to boost their ancillary revenues?
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Marketing special: Born of necessity
The power base of global distribution systems (GDS) in the Asia-Pacific remains firm, unlike in Europe and the USA, but carriers are seeking cost savings and better-value services
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Marketing special: Uneasy truce
US carriers have won price concessions after a year of tough negotiations with the global distribution systems
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Marketing special: Come together
Ownership changes and consolidation have reached global distribution systems (GDS) as they adapt to a tougher business environment