Karen McCloskey takes a hands-on approach to her clients - literally.

A former sales and marketing manger for ATC, she is now filling a gap in the market that will be good news for airshow attendees.

Karen has assembled teams of qualified masseurs to attend events similar to the Paris airshow to provide instant relaxation to both visitors and exhibitors - the overworked souls who endure days of standing by their displays.

Huge

She says the events her teams have attended so far have generated huge interest, so much so that she now intends to run the business full-time.

"I'll still be working closely with ATC and I hope to be offering this service at the Dubai airshow later this year," she says.

"For people who have been on their feet all day, or working in smoky and hot atmospheres, it can be difficult to concentrate on press conferences - we can help people to relax which enables them to be more receptive to what's going on around them."

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Source: Flight Daily News