CFM has employed the help of an unusual promoter in the shape of an interactive talking robot (Hall 1,C22). Marketing relations manager Gilles Dandicol said he wanted to try something new to catch the attention of the public.
CFM is one of the world's best-known aircraft engine suppliers, with over 20,000 engines in service. "In the past 20 years we have become the world's leading engine supplier," said Gilles. "This year we have many new products to show people and we're ready to supply engines for the aircraft of the next generation.
Source: Flight Daily News