ANA, the 777...and Rolls-Royce

To listen to British Airways and Boeing describe the "working-together" programme, in which the manufacturer invited an unprecedented degree of customer involvement in the design of its 777, is to hear a remarkable tale indeed; one of serendipity of requirements and almost supernatural harmony between the participants. The concept worked, ...

Keep reading this article by becoming a FlightGlobal member now

PLEASE REGISTER FOR FREE OR SIGN IN TO CONTINUE READING

FlightGlobal Premium Digital

You have reached your limit of free articles for this period. Register for a FREE account to read this article and benefit from:

  • Increased access to online news and in-depth articles from:
  • FlightGlobal Premium covering the global aviation industry
  • Airline Business providing insight for business leaders
  • Weekly newsletters on topics across the industry

Join now