Start-up UK charter operator OurJet is to change its name to Bookajet as it attempts to improve aircraft utilisation. The Farnborough-based operator says "negative feedback" on its name has hampered growth since it acquired three aircraft from bankrupt air taxi operator Chauffair in March (Flight International, 4-10 March).
Commercial director Bryan Bailey says the company's first objective is to reach industry standards in aircraft utilisation, and plans to offer aircraft management once fully established.
Source: Flight International